Focus On - Back To School

Brought to you by: Plan for Profit 7 CRISPS, SNACKS & NUTS 0% 100% Meat Snacks Popcorn Nuts MultiPacks Large Sharing PMP Handypacks Standard Handypacks Sharing PMP Volume Sales % Share 55% The category features in 1 in 5 convenience baskets, with £1.25 PMPs leading and making up 55% of unit sales. 1 September is the second biggest month for Crisps & Snacks sales in Symbols & Independents. With kids back at school and students returning to university, lunchbox and Food to Go sales surge - making this a prime opportunity for retailers to drive growth. 2 42% 42% of shoppers buy Crisps & Snacks 3-6 times a week or more - and younger shoppers eat them even more often. 3 UK Snack Buying Frequency by Age 2024 All 16-34 35-44 45-54 55-64 65+ 0 20 40 60 Crisps & Snacks Nuts Popcorn Crisps & Snacks is a £5.2bn category, growing +3.5% year on year. In the Symbols & Independents channel, it’s worth £839m - around 16% of total sales. 1 1. Nielsen – Bagged Snacks - Latest 52w to 22/2/25 2. Nielsen Scantrack EPOS 52 w/e 20.04.2025 3. Kantar Profiles/Mintel, November 2024 % of Respondents 42 53 45 46 33 25 33 40 35 26 23 32 23 36 24 12 10 8