Focus On - Back To School

Brought to you by: Plan for Profit 3 FOCUS ON Back to School KEY TAKEAWAYS Dear Retailer, The ‘Focus On’ guides by Plan for Profit are specifically designed for the independent retailer. Each guide contains expert product and category insight to help you make the most of opportunities in store and meet the needs of your customers. In this edition, we spotlight the busy ‘Back to School’ period in September - a time of major transitions for the UK’s 19.5 million families and over 9 million students. As routines reset, shoppers will turn to retailers for support. Inside, you’ll find key insights and growth opportunities for the Back to School season across cereals, confectionery, chocolate biscuit bars, and crisps, snacks and nuts - plus the must-stock bestsellers for this crucial trading period. All copies of the Focus On Guides are available to review on the Plan for Profit website and app. Visit planforprofit.co.uk or search ‘Plan for Profit’ in your preferred app store. Mark Langohr Category Controller 1. Lumina Convenience Tracking Program, 52w 18.08.24 2. Lumina Intelligence Retailer Attitudes and Behaviours Study View focus on guides here DEDICATED TO THE INDEPENDENT RETAILER www.planforprofit.co.uk @PlanForProfitRetail @Plan_for_Profit Visit us & boost your profits today! Also available on the App Store/Google Play Over 40% of convenience store purchases are made on promotion 1 , so strong promotional strategies are essential during this key period. Drive value and boost sales with bundle deals that meet all children’s lunchbox needs, supported by impactful cross-category POS materials. Younger shoppers are more likely to purchase on the move or as part of a meal deal, so maximise visibility and Food to Go opportunities. 2 Use social media to promote the Back to School event and deals you're offering to drive footfall. PROMOTIONS POS